PRI hosts two educational events each year. The PRI Digital Retail Forum is held in conjunction with the Digital Signage Expo trade show in Las Vegas in March. The Retail Analytics Council Executive Education Program, a collaboration between Northwestern University and PRI, is held in May in Evanston, Illinois.
The 2016 PRI Digital Retail Forum: How In-store Technology is Redefining Retail takes place from 9 a.m. – 5 p.m. on March 15, the day before the Digital Signage Expo trade show opens at the Las Vegas Convention Center.
PRI’s all-new Digital Retail Forum will focus on how changing consumer shopping preferences are causing retailers to transform the way they do business. Much of this change is supported by customer-facing technologies, from digital signs and equipping employees with smart phones and tablets, to those that are required to support an omni-channel business model. Opportunities increase through the use of Wi-Fi to understand customer behavior and RFID tags to locate merchandise, as well as the growth of big data analytics.
Forum attendees will hear case studies presented by retailers, and gain insights into these and other leading-edge issues. In addition, attendees will learn best practices, understand the potential return on these investments, and how to generate actionable insights to improve the customer experience and reduce operating costs.
Presenters include digital signage and retail industry professionals from organizations including Six Flags, MGM Resorts International, Kroger, and Nebraska Furniture Mart, among many others. See the current version of the agenda for more information about sessions and scheduled speakers.
Additional information about speakers and sessions will be posted here as it becomes available. Learn more about Digital Signage Expo. To register to attend the PRI Digital Retail Forum, visit the Digital Signage Expo registration site.
Plan to attend the Retail Analytics Council Executive Development Program on May 18-19, 2016, in Evanston, Illinois. Leading retailers and academics will be addressing topics such as the Changing Nature of Online Shopping, Managing Big Data, Information Security, RFID at Macy’s, the Behavioral Relationship Between Online Activity and In-store Purchases at GameStop, and much more. Click here for more information about the Retail Analytics Council.