Journal of Retail Analytics

PRI’s Journal of Retail Analytics is a comprehensive quarterly publication that includes news and case studies regarding retail analytics, digital customer-facing technologies, and related topics. The Journal provides a snapshot of the economy as it impacts retailers and consumers. In addition, the Journal examines trends in the use of retail analytics and details developments in the digital communications industry. Authors include industry thought leaders and leading academics, among others.

PRI’s offices, projects, and extensive contacts in North America and Europe enable the firm to report on cutting-edge global events. Furthermore, the Journal features distinguished guest columnists, thought-provoking case studies, network profiles, and more.

If you are interested in submitting an article for publication in the Journal, please review the current Submission Guidelines.

The most recent edition of the Journal of Retail Analytics is available for free download below. Articles in the 2Q 2016 issue include:

  • Digital Satisfaction in the Experience Economy
  • Retail Analytics Council Event Presents Marketing Innovation in the Omni-Channel World
  • Size Matters in Digital Signage: An Executive Summary
  • The Superheroes
  • The Trifecta: Engaging Consumers Before, During, and After the Purchase Journey
  • Tips on Accuracy, Audits, and Data in People Tracking
  • Where Does Digital Signage Fit in Omni-Channel Retail?
  • While Content is Still King, Processing Holds the Keys to the Kingdom

Download current and archived issues of the Journal of Retail Analytics below.

Journal of Retail Analytics 2Q 2016

Journal of Retail Analytics 1Q 2016

Journal of Retail Analytics 4Q 2015

Journal of Retail Analytics 3Q 2015

Journal of Retail Analytics 2Q 2015

Journal of Retail Analytics 1Q 2015

Journal of Retail Analytics 4Q 2014

Journal of Retail Analytics 3Q 2014

Journal of Retail Analytics 2Q 2014

Journal of Retail Analytics 1Q 2014

Journal of Retail Analytics 4Q 2013

Journal of Retail Analytics 3Q 2013

Journal of Retail Analytics 2Q 2013

Journal of Retail Analytics 1Q 2013

Journal of Retail Analytics 4Q 2012

Journal of Retail Analytics 3Q 2012

Journal of Retail Analytics 2Q 2012

Journal of Retail Analytics 1Q 2012

Bringing Research to Retail℠

Focused on improving the customer experience, PRI helps retailers understand how to use technology to influence customer behavior.

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