Journal of Retail Analytics

PRI’s Journal of Retail Analytics is a comprehensive quarterly publication that includes news and case studies regarding retail analytics, customer-facing technologies, and related topics. The Journal provides a snapshot of the economy as it impacts retailers and consumers. In addition, the Journal examines trends in the use of retail analytics and details developments in the digital communications industry. Authors include industry thought leaders and leading academics, among others.

PRI’s offices, projects, and extensive contacts in North America and Europe enable the firm to report on cutting-edge global events. Furthermore, the Journal features distinguished guest columnists, thought-provoking case studies, network profiles, and more.

If you are interested in submitting an article for publication in the Journal, please review the current Submission Guidelines.

The most recent edition of the Journal of Retail Analytics is available for free download below. Articles in the 4Q 2017 issue include:

Business Scientist – The Critical Analytics ‘Mashup’ Role – Dave Cherry, Principal Executive Advisor, Cherry Advisory LLC

Does Your Digital Ad Campaign Measure Up? Digital Advertising’s Impact on In-Store Sales –  Tim Jenkins, CEO, 4INFO

From Pocket to Purchase: How Mobile App Engagement Affects Malls – Spiegel Research Center, Northwestern University

How LED Video Walls are Transforming Consumer Experiences – Aaron Cheesman, Technical Marketing Specialist, D3 Dynamic Digital Displays

How Shopping Has Changed How People Buy – Rose Ann Haft, Founder and CEO, Lumenora

Retail Robotics: Potential Applications and the Human-Less Store of the Future – Steven Keith Platt, Director and Research Fellow, Platt Retail Institute, and Research Director, Retail Analytics Council, Northwestern University

The Force is Strong with Consumer Technology – Asif Khan, Founder and President, Location-Based Marketing Association

Download current and archived issues of the Journal of Retail Analytics below.

Journal of Retail Analytics 4Q 2017

Journal of Retail Analytics 3Q 2017

 

Journal of Retail Analytics 2Q 2017

Journal of Retail Analytics 1Q 2017

Journal of Retail Analytics 4Q 2016

Journal of Retail Analytics 3Q 2016

Journal of Retail Analytics 2Q 2016

Journal of Retail Analytics 1Q 2016

Journal of Retail Analytics 4Q 2015

Journal of Retail Analytics 3Q 2015

Journal of Retail Analytics 2Q 2015

Journal of Retail Analytics 1Q 2015

Journal of Retail Analytics 4Q 2014

Journal of Retail Analytics 3Q 2014

Journal of Retail Analytics 2Q 2014

Journal of Retail Analytics 1Q 2014

Journal of Retail Analytics 4Q 2013

Journal of Retail Analytics 3Q 2013

Journal of Retail Analytics 2Q 2013

Journal of Retail Analytics 1Q 2013

Journal of Retail Analytics 4Q 2012

Journal of Retail Analytics 3Q 2012

Journal of Retail Analytics 2Q 2012

Journal of Retail Analytics 1Q 2012

Download the Current Issue of the Journal

Q4 2017