Jeff Donaldson

Jeff is the CEO of Intriosity, a design consultancy focused on using the latest advancements in artificial intelligence and robotic process automation to create business productivity force multipliers. Donaldson is a founding management team member and former CIO of GameStop, who automated complex processes and decision making over the span of a decade in the airline industry prior to helping build GameStop from startup to Fortune 500 retailer.

He is currently the co-chair of The Institute for Robotic Process Automation (RPA) and AI SIG for Retail, and a member of the Robotic Automation Practitioner Advisory Council focused on RPA, intelligent automation, and machine learning. Donaldson also serves on the Advisory Board of the RevTech retail technology accelerator in Dallas, Texas. In academia, Donaldson serves on the Library and Information Studies Board at The University of Oklahoma and is a member of the Southern Methodist University Design Council.

Session Title

Panel: Retailers and Their Robots