PRI’s consulting services focus on understanding how technology impacts the customer experience. PRI works with its clients to analyze information to enhance omni-channel marketing strategies and improve operating performance. PRI staff are expert in understanding customers and markets, and planning and executing on influencing end-user demand.
By devising a marketing approach for clients considering technologies that touch consumers, PRI’s independent, fact-based approach leads to optimal results. PRI’s consultants are uniquely qualified in both their global and large-firm experience, and we are determined to bring the best global thinkers to bear for the benefit of our clients.
Representative consulting areas include:
- Industry analysis
- Building retail analytics platforms
- New product analysis and launch optimization
- Marketing strategies
- Integration of online and in-store marketing
- Measurement and testing of marketing impact
- In-store media content positioning and integration
- Education and training
PRI brings in-store consulting expertise to industries including:
- Financial Services
- Sports Arenas
- Public Spaces